Vol. 20 April 2025

Trade Shows: The Gateway and Exit Point for Business Success

When sightseeing in Japan, you'll find that shopping is always part of the experience. In Tokyo, shopping areas are located near popular landmarks, famous tourist sites, and subway stations, so you can enjoy sightseeing and shopping simultaneously.
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Explore the Food of the Future! SMTS' SIXTY-year History and New Challenges

The Supermarket Trade Show (SMTS) is a business trade show that provides the latest information on the food distribution industry.
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Global Kitchen Series No. 16 - Spain

Exclusive interview with Mr. Arturo Lanz, Commercial Attache, Economic and Commercial Office Tokyo, Embassy of Spain.
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The Art of Sake: Philip Harper’s Vision for Bringing Japan’s Timeless Tradition to the World

Kinoshita Brewery, founded in 1842 in Kumihama, Kyoto Prefecture, has been producing sake for over 180 years. Renowned for its rich and umami-packed Tamagawa sake, the brewery creates beverages that pair beautifully with a wide range of dishes.
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"vegetable laboratory TOUTO" A Fusion of Wellness and Style in Japan

A unique brand, "vegetable laboratory TOUTO," is gaining increasing attention for its fusion of Japan's traditional culture with contemporary fashion sensibilities. This brand emphasizes stylish, modern products that are both environmentally friendly and beneficial to physical well-being.
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The World of Turkish Tea: Feel the Charm, Taste the Heritage, and Enjoy the Experience

In December last year, the Eastern Black Sea Exporters Association (DKİB) held a three-day event in Tokyo to celebrate the 100th anniversary of Turkish tea culture and the century-long diplomatic relations between Türkiye and Japan.
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Your Access to Japan’s Import Market

Japan's food market is currently valued at approximately 80 trillion yen, displaying yearly fluctuations while maintaining a steady demand. The market is expanding due to rising health awareness, a preference for convenient food options, and the needs of an aging population, with an increased focus on eldercare and food products designed for seniors.
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Savoring Cultures: Hiroshi SUGISAKI's Journey from French Cuisine to Japanese 'Omotenashi'

From a French chef’s dream sparked at 14 to becoming an international gastronomy ambassador, Mr. Sugisaki blends culinary art with cultural diplomacy. His passion lies in showcasing Japan’s traditional ingredients and crafting vegan dishes that nurture both body and soul. Discover how his unique approach to omotenashi redefines hospitality on the global stage.
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The Turkish Pavilion at FOODEX JAPAN 2025: "Discover Unique Turkish Tastes"

This year, 42 Turkish companies showcased their products at the Turkish Pavilion under the theme “Discover Unique Turkish Tastes. " The diverse range of exhibits included vegetables, fruits, dried fruits, nuts, juices, beverages, pasta, flour, oils, sauces, pastes, processed goods, seasonings, confectionery, herbs, and spices.
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Mateks at FOODEX JAPAN: A Fruitful Journey Rooted in the 1900s, Evolving Through Four Generations

At Foodex Japan, Mateks captured attention with its customized fruit solutions and fruitful business talks pointing to new global partnerships. The company stands out through innovation, sustainability, and customer-driven development. Chairman, Mr. Turkmen shares a bold vision for the future—where passion, integrity, and respect for nature pave the way for lasting success.
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Gaia Oliva at FOODEX JAPAN: Introducing Premium Turkish Olive Oil to Japan

Discover how Gaia Oliva’s exceptional olive oils elevate Japanese cuisine — from sashimi to ramen and even desserts. With bold and delicate options, plus creative flavored varieties like bergamot and orange, these oils add depth and flair to every dish. As Gaia Oliva expands in Japan, its passionate ambassador brings the Aegean spirit and a message of women’s empowerment to the table.
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Servet at FOODEX JAPAN: Introducing Premium Turkish Sweets to Japan

From velvety tahini made with regionally sourced sesame to refined-sugar-free halva and crunchy nut bars, SERVET is redefining natural indulgence. Their lineup combines tradition with innovation—pure ingredients, no shortcuts. With a shared love for sesame and quality craftsmanship, SERVET is ready to win hearts (and taste buds) in Japan.
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